VisitBritain - Welcome
The very heart of Britain captures the very essence of Englishness. It’s majestic yet unassuming, its countryside and traditions are old and quirky, yet its cities are vibrant and cosmopolitan.
More about Heart of England
Birmingham, a dynamic business city, offering a world class cultural scene, a diverse and lively mix of shopping, attractions, nightlife, major international events and exhibitions.
Coventry has easy transport links, making it the ideal destination for visitors, with great shopping facilities, and a range of bars, restaurants and historical buildings.
Agricultural county town, its cathedral containing much Norman work, a large chained library and the world-famous Mappa Mundi exhibition.
Ludlow, ‘the loveliest town in England’.
Shrewsbury is the county town of Shropshire and features breezy black and white 'magpie' half-timbered houses.
Home to the world's greatest pottery manufacturers, the city boasts visitor centres, ceramic museums and factory shops, plus excellent leisure and entertainment.
Stratford-upon-Avon is William Shakespeare’s home town with glorious river setting, five houses associated with Shakespeare, The RSC Courtyard Theatre and first class shopping and dining.
Worcester is full of history and surrounded by beautiful countryside.
Our destinations search provides detailed information on thousands of destinations in Britain. Find out about everything from accommodation, attractions and events, even local culture and traditions.
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Select destination: Birmingham Coventry Hereford Ludlow Shrewsbury Stoke-on-Trent Stratford-upon-Avon Worcester
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